
Professor Susan Shaw
Emeritus Professor
Marketing
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Publications
- UK fresh produce growers and their overseas partners
- Wilson J, Shaw S
- IMP (Industrial Marketing and Purchasing) Conference 2008 (2008)
- Procurement strategies of small retailers faced with uncertainty : an analysis of channel choice and behaviour
- Shaw Susan A, Gibbs Juliette
- International Review of Retail, Distribution and Consumer Research Vol 9, pp. 93-109 (1999)
- https://doi.org/10.1080/095939699342705
- Wholesaler strategy in response to channel restructuring : an empirical examination of the UK fresh produce wholesale sector
- Shaw Susan A, Gibbs Juliette
- Journal of Marketing Channels Vol 6, pp. 35-53 (1997)
- https://doi.org/10.1300/J049v06n01_03
- The role of marketing channels in the determination of horizontal market structure : the case of fruit and vegetable marketing by British growers
- Shaw Susan A, Gibbs Juliette
- International Review of Retail, Distribution and Consumer Research Vol 6, pp. 281-300 (1996)
- https://doi.org/10.1080/09593969600000025
- Retailer-supplier relationships and the evolution of marketing : two food industry case studies
- Shaw Susan A, Gibbs Juliette
- International Journal of Retail and Distribution Management Vol 23, pp. 7-16 (1995)
- https://doi.org/10.1108/09590559510095233
- Implications of Changes in GATT for the Marketing Strategies of British Beef Producers
- Gibbs Juliette, Shaw Susan A
- British Food Journal Vol 97, pp. 3-10 (1995)
- https://doi.org/10.1108/00070709510077908
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Contact
Professor
Susan
Shaw
Emeritus Professor
Marketing
Email: susan.shaw@strath.ac.uk
Tel: Unlisted